Meet the team behind Energeticcity.ca, your source for local news in the region. Learn more about our reporters and our support staff.
We are your neighbours, you’ll see us in line at the grocery store, and our kids play sports together. What matters to you matters to us because WE are LOCAL, just like you!
Energeticcity.ca is owned by 0914126 B.C. Ltd., which is controlled 100% by Adam Reaburn. Adam has lived in Fort St. John since 2004 and co-founded Energeticcity.ca in 2008. Adam also owns 100.1 Moose FM.
Our job is to cover Northeast B.C. and the communities we call home, including Dawson Creek, Fort St. John, Hudson’s Hope, Taylor, Charlie Lake, Chetwynd, Pouce Coupe, Fort Nelson, Tumbler Ridge and the rest of the B.C. Peace.
As the only locally owned and operated media company in Northeast B.C., we are truly independent and provide a unique perspective on local news.
Our Team
News Director
Franki joined the Moose Media team in January 2025 as news director.
Hailing from the UK, Franki graduated with a Bachelor’s degree in history and publishing media from Oxford Brookes University.
She has worked in the local news industry since 2016 on various newspapers in Britain’s south east, including as the editor of five newspapers in London. She arrived in Canada in August 2024 to travel around British Columbia, but has now settled in Fort St John.
Franki is a cat lover who enjoys reading, tap dancing, going to the gym and learning to play musical instruments in her spare time.
Civic Reporter & Assistant News Director
A newcomer to the Peace region, Caitlin flew from Charlottetown, Prince Edward Island, to be the Civic Reporter at Energeticcity.
Wanting to make a career of writing, Caitlin graduated from Carleton University’s School of Journalism and moved to P.E.I. to begin writing for a local newspaper in Charlottetown.
Caitlin has been an avid outdoorswoman for most of her life, skiing, horseback riding and scuba diving around the world.
In her downtime, Caitlin enjoys reading, playing video games, gardening, and cuddling up with her cat by the window to birdwatch.

Indigenous Voices Reporter
A guy who found his calling later in life, Edward Hitchins is a professional storyteller with a colourful and extensive history.
Beginning his journey into journalism in 2012 at Seneca College, Edward also graduated from Humber College with an Advanced Diploma in Print and Broadcast Journalism in 2018. After time off from his career and venturing into other vocations, he started his career proper in 2022 in Campbell River, B.C.
Edward was attracted to the position of Indigenous Voices reporter with Energeticcity as a challenge. Having not been around First Nations for the majority of his life, he hopes to learn about their culture through meaningful conversations while properly telling their stories.
In a way, he hopes this position will allow both himself and Energeticcity to grow as a collective unit as his career moves forward and evolves into the next step.
He looks forward to growing both as a reporter and as a human being while being posted in Fort St. John.
This reporting position has been funded by the Government of Canada and the Local Journalism Initiative.
General Assignment Reporter
Starting out as a lifestyle reporter in India, Ruth moved to Canada to study journalism at Sheridan College, Oakville, Ontario.
Once she completed the program, Ruth moved to the Peace region to be a general assignment reporter for Energeticcity.ca. In her downtime, Ruth loves to travel, cook, bake and read.
General Assignment Reporter
Jacob Gendron is a journalist from Brantford, Ontario, and a graduate of the journalism-broadcast program at Fanshawe College in London, ON.
Jacob is passionate about telling impactful local stories and keeping communities informed. He brings a thoughtful, engaging approach to covering news that matters to residents of Fort St. John and its surrounding communities.
In his spare time, Jacob enjoys reading, playing video games and listening to music, especially his favourite band, The Beatles.
Reader Engagement Lead
His duties include social media management, digital marketing implementation, and video production. In his spare time, Greg enjoys reading comics, playing video games, and hanging out with his wife and dog. More by Greg Armstrong
General Manager/Owner
Adam Reaburn is the owner of Moose FM and Energeticcity.ca. Adam has been working in broadcasting for over 20 years. Adam and his wife Tammy have lived in Fort St. John for over 18 years. More by Adam Reaburn.