VICTORIA, B.C. – With students returning back to post-secondary, the Province has announced a campaign to raise awareness of drug toxicity and safety.

To assure students attending universities and other post-secondaries across B.C. know about the severity of the current public health crisis regarding toxic drugs, the Province has extended its Toxic Drugs Are Circulating awareness campaign.

This campaign points to harm-reduction resources, recognizing the signs of an overdose, using naloxone, and downloading the Lifeguard App as a way to access emergency contacts.

“The Toxic Drugs are Circulating campaign meets students where they’re at and gives them tools to help stay safe,” said Anne Kang, Minister of Advanced Education and Skills Training.

“As students return to campus and social activities, we want to make sure they are safe, informed, and have access to the information and supports they need. It is important for us to do what we can to turn the tide on the poisoned drug crisis affecting British Columbians.”

The campaign ran for August and has been extended to reach those attending post-secondary this fall. To ensure the campaign’s reach, the Province will be working with colleges, universities, health providers, and other key stakeholders to spread the campaign’s messages on campus’ via social media and popular spaces where students gather.

More information can be found on the Province’s website.