FORT ST. JOHN, B.C – Gary Bath and an American family — who he drove to Alaska after being stranded— are each receiving a vehicle as part of a Kraft Heinz Planters’ ‘A Nut Above’ campaign.

Originally, when Planters contacted Bath last week, he thought his story would be a part of a Super Bowl Commercial.  However, the company had decided to take the $5 million for the ad and give it back to those who decided to pay it forward.

“This year, we’re walking the talk by launching the PLANTERS ‘A Nut Above’ campaign, which celebrates making better choices in life and in snacking. In total, MR. PEANUT will give away $5 million this year to people who champion substantial actions – the every day and the extraordinary – by doing good, even when no one is looking,” says  Sanjiv Gajiwala, U.S. Chief Growth Officer at Kraft Heinz in a release.

The company has posted the three recipients of the campaign on its social media pages so far, including Bath and the Marchessault family.

The families will also receive “enough nuts to last a lifetime of road trips”, according to the Planters’ social media post.

When reached out to Bath, Planters hadn’t yet told him about the new vehicles.

“That’s pretty crazy. That’s so wild,” says Bath.

“I’m extremely happy. It’s just hard to believe that it’s gone as far as it has. It was in a newspaper in Germany, all over the US and Canada, it’s just hard to believe that it has gone so, I don’t want to say viral, but so crazy.”

As reported by CBC on Nov. 24th, Bath noticed an online plea from an American woman who was overwhelmed by winter driving conditions on her way to Alaska.

Lynn Marchessault, is a former member of the U.S. military and was driving herself and her two children to Alaska to join her husband, Tim, a current member of the military.

Marchessault’s truck was having trouble gaining traction, while hauling a U-haul, on the snowy roads at Pink Mountain.

The Canadian Ranger and military veteran and his wife, Selena, met the family after they reached out for help on social media, driving them 1,700 km to the Alaska border near Beaver Creek, Yukon. They also brought extra winter clothing for the family.

“I think it should have been done. To me, it wasn’t a real big thing. All I did was drive the truck.”

Bath says he has talked to Lynn every day since the road trip.

“We sent her family Christmas presents. Because they mistakenly tasted ketchup chips while they were here. They were in love with them and they don’t sell them in the U.S. So, we sent the kids, four bags of chips, and then from Tim Horton’s coffee for Lynn and Tim.”