Last year, thanks to extra advertising, the local Dairy Queen raised almost $8,000 by selling 1,180 Blizzards, along with a draw for a Blizzard Bear and the sale of Children’s Network balloons. This year, FortSt. John owner Linda Patterson says the store’s goal is $10,000, to beat last year’s highest total ever.
The store has participated in Miracle Treat Day for over a decade now, as Patterson says it directly helps children in the Peace Region, including some of her employees.
“It’s so important to make sure that our children are looked after. If we have these facilities, then we know that our children are going to get good enough care,” she argues. “If you stop and think about how many kids that we know that actually have used these facilities, or had to use these facilities from Fort St. John, it’s phenomenal!”
While extra advertising helps, the success of the day is also largely dependent on the weather, so hopefully the prediction for clouds and a 40 per cent chance of showers tomorrow is off. Dairy Queen will be open from 10:30 a.m. until 10 p.m. Thursday, August 8.