A simple postcard has won the Fort St. John Visitor Information Centre a coveted award at a tourism gala this week.
On Tuesday, spokesperson Deanna Hill accepted the ‘Northern Promotion Award’ at the Northern British Columbia Tourism Association’s AGM in Prince George.
Hill says the prize was awarded for the local tourist centre’s ‘Postcard Program’ developed earlier this year.
Postcards included the location and picture of the Centre. Tourists received a souvenir pin when they filled out their information.
Most of the tourists that took part in the program came from the Charlie Lake RV and Leisure Park. Around 125 postcards were filled out. Hill says that number under-represents the number of tourists involved, as most families would only fill out one card.
Meanwhile, Dr. Charles Helm of Tumbler Ridge won the Walter Smith Visionary Award, for his contributions to tourism in Northern B.C. Helm is the town doctor. He also is an author, trail builder, marathon organizer and runner, and avid supporter of the dinosaur discoveries in the area.